Older Entries »

Instant Article Wizard

By , on January 25th, 2012%

Instant Article Wizard – Article Research and Writing Software

You need to continually write unique, high quality articles. After writing several articles on the same topic, you may run out of inspiration at some point.  You have to come up with new subtopics and new angles, and then research information on each topic and subtopic you want to write about.

I’ve written many articles and I am always looking for software and tools that can help me write articles faster.

Instant Article Wizard is not an article spinner. It will help you write quality articles easier and faster.

You simply give Instant Article Wizard a set of keywords that you are targeting for an article and Article Wizard will do your research for you. The software quickly gathers information for the content of the article.

It will help you identify subtopics you can use to write articles and will take you through the selection of research ideas for your introduction paragraphs, subtopic paragraphs, and your concluding paragraphs.

It will research the information for you and write 90% of the article. Then you tweak the article another 10% and you’re done.

Once you’ve gathered the research information the software generated for you, you select which part of the research you want to use. Then Instant Article Wizard will copy the text of the research information that you selected to the clipboard.

You paste the research in your word processor, then add, delete and edit a little, and in just minutes you can have a top-quality article.

I am using this software and really like it. I especially like it as a research tool. I do recommend that you edit the research results.

The fact that it has a 2-month money-back guarantee also says a lot too!  No risk, and a lot to gain.

Click here for more information about Article Wizard:

www.scam-free-sites.com/instant-article-wizard.html

Comments are closed   Article Marketing

Increase sales with action words

By , on January 24th, 2012%

Increase Sales, Subscriptions, and Traffic  With Action Words

Use Action Words to Tell Your Audience What to Do

A call to action such as “call now,” “order now,” and “click here” can increase sales up to 300%. Motivate readers to do what you want them to do with action verbs. Give precise instructions. Tell them exactly what to do. Here are some examples of action words you can use on your Web site, in your email, and in other marketing materials.

Examples of Call to Action

  • Click here to buy this course right now!
  • Call toll-free 800-333-1234 today!
  • Email me at duellmktg@aol.com.
  • Click here to instantly order online. Order NOW before all the courses are taken! 1-888-444-1234.
  • Pick up your phone right now and call my toll-free number at 1-800-333-1234.
  • Ten ways to increase your Web sales immediately. Sign up now to get this $29 value FREE!
  • Increase your Web site traffic by 300%! Click here to find out how!
  • Find out about our upcoming marketing seminars. Click here.
  • Browse our recommended Web design resources! Click here.
  • Please bookmark this Web site now!
  • Capture Your Visitors’ Email
  • Enter your email address here and we’ll keep you posted about new Web design resources.
  • Click here to subscribe to our “Ask the Webmaster” ezine.
  • Join our FREE update list.
  • Click here to receive a FREE seminar by email.

Here’s other information you may consider posting on your website or in your ezine.

Solicit Content

  • If you would like to post an article on an online marketing topic, email the editor at Leva@ProfitableWebStrategies.com
  • If your site offers information for webmasters, submit it today! We are interested in articles and tutorials about Web design, Web graphics, and Internet marketing.
  • Do you know interesting websites you would like to share? Send the URL to Leva@ProfitableWebStrategies.com and let everyone know about them!
  • Email us if you have resources our visitors can benefit from.
  • Solicit Participation and Feedback
  • Please report any additions, corrections, or dead links by sending an email to Leva@ProfitableWebStrategies.com .
  • We encourage your questions. Just call 1-800-333-1234 or email Leva@ProfitableWebStrategies.com .
  • Please send your comments about this ezine to Leva@ProfitableWebStrategies.com.
  • We are happy to answer any questions you may have. Just click on the “contact” button.

Get Additional Exposure from Other Web Sites

Recommend this site to your friends!

Please forward this ezine to your friends and associates. Please do not remove the copyright notice.
Using a “Call to Action” is just one of the many strategies followed by successful copywriters. This proven copywriting technique can substantially increase your Web profits . . . try it!

If you are not experienced with web design, a professional designer can help you turn your text and graphics into an easy-to-read, easy-to navigate, professional-looking web site. Visit www.fivestarwebdesign.com or call Leva Duell at 760-722-0290.

Comments are closed   Internet Marketing Tips   ,  

How To Promote Your Facebook Fan Page

By , on January 23rd, 2012%

Creating a Facebook Fan Page is the best way to promote your business through Facebook. And getting lots of ‘likes’ from Facebook fans is undeniably the only way for your Facebook page to be successful.

In order for your Facebook Fan Page campaign to be successful, you must be able to get lots of “Likes” from Facebook users.

A Facebook user who “Likes” your page officially becomes your fan, which is also equivalent to having them subscribe to your page. Once subscribed as a fan, these users can view all the updates, offers, services and any other information coming to-and-from your page. This makes informing people about the activities of your business much easier. 

Fans can share whatever they see from your Fan Page to their friends, opening up an opportunity for word-of-mouth marketing without spending lots of money.

But getting a lot of likes for your newly established Facebook Fan Page isn’t easy.

First of all, you do not have a lot of friends when you are just starting your page so promoting it through tagging and word of mouth is not an option.

Second, you don’t have a lot of content yet that would attract Facebook users to like your Fan Page. Because you are starting on a clean slate, acquiring Facebook fans will be a tedious task that might consume your time if you don’t have a solid working plan.

So, how do you get lots of likes? Here are several ways to promote your Facebook Fan Page:

  1. Using Facebook Ads.
  2. Promote your Fan page through social bookmarking websites.
  3. Upload a viral video in video sharing websites such as Youtube.
  4. Create an external promo page and link it to your Facebook Fan Page.
  5. Use an external website to promote your Facebook Page.
  6. Use article marketing to promote your Facebook Fan Page.
  7. Promote your page by using Facebook’s Social Plugins in your websites.
  8. Promote your Facebook Fan Page through the use of photo, video and name tagging.
  9. Purchase “Likes” from freelancers.
  10. Promote your Facebook Page in general information hubs such as Hubpages and Squidoo.
  11. Promote your Facebook Page in other social networking sites.
  12. Create your own shop inside Facebook.

See my new book, Facebook Marketing to get more details about those methods (coming soon).

See my Facebook marketing services (coming soon).

Comments are closed   Social Networking   , , , ,  

Why You Need a Facebook Fan Page

By , on January 23rd, 2012%

Building your online presence around a popular social networking site such as Facebook is one of the most crucial strategies you can use for your online business.

Facebook is the best social network to  join to increase your business.

Remember, Facebook has more than 750 million active users that exchange billions of objects such as web links, stories, blog posts, photographs and videos every month.

Why you need a Facebook landing page to capture a stronger audience

The amount of traffic that you can give to your business by building a strong web presence in Facebook through Facebook Fan Pages will most likely spell the difference between your failure and your success.

Do have a Facebook page, but you’re not getting as many fans as quickly as you had hoped?

The answer is: you need  a Facebook Landing Page!

A Facebook page is like a web page. A Facebook landing page is a page that will come up for new visitors instead of your wall.

Why consider using a custom Welcome page?

A great Facebook design can make or break your success. Your Facebook business page needs to look professional. Creating a custom Welcome landing page in Facebook tells your visitors you take social media seriously. And they appreciate that. According to Mari Smith, visitors who visit your page and land on a custom Welcome page are 47% more likely to Like your page than if they just land on your Wall (which is only a 23% conversion to a Like).

Your landing page is very important for your business. Here’s why:

  • It can turn fans into customers by getting facebook likes.
  • It is an instant portal for constant engagement.
  • Your customers can receive instant updates.
  • A landing page is one of the most customizable elements of Facebook.

For your Facebook Fan Page campaign to be successful, you must get lots of “likes” from Facebook users. It is impossible to make money with your Facebook page if you don’t have people who follow (like) your page.

Creating a Facebook Fan Page is the best way to promote your business through Facebook and getting lots of ‘likes’ from Facebook fans is the only way for your Facebook page to be successful.

  • A Facebook user who ‘likes’ your page becomes your fan, which is also equivalent to having them subscribe to your page. Once subscribed as a fan, these users can view all the updates, offers, services and any other information coming to-and-from your page. This makes informing people about the activities of your business much easier.
  • Fans can share whatever they see from your Fan Page to their friends, opening up an opportunity for “word-of-mouth” marketing without spending lots of money.

Once they like your business page they are granted the ultimate access to everything your business is about. News, Information, and updates are all rewards for them making that “call to action” to like your business page.

Purpose

  • Create a great landing page. It is a social networking tool.
  • A landing page should be a Welcome from your company to you fans.
  • Make sure that your business page make your customers feel comfortable.
  • Your landing page should help your fans understand your business, develop their impression, and most importantly.. engage and interact. 
  • Give your potential customers a sense of how to perceive your business.

How to create a great Facebook fan page

  • Be creative when creating a landing page. Jump outside the box.
  • Make your landing page look good with attractive design and content. A professional, effective, captivating landing page is an excellent way for potential customers to take a double look.
  • Ask them to “Like” your page and click on the “Like” button at the top of the Facebook landing page.
  • Always include a prominent call to action.   A landing page can create a call to action to what exactly you want your customers to do and what you’re offering them!

What Should I Include on My Custom Facebook Welcome Page?

Tell people why they should Like your page and be part of your community. Here are some ideas of information you can include in your fan page

  • share a fan-only coupon code
  • showcase specific products
  • explain what kind of information you share on your Wall and what fans can contribute
  • share your company philosophy

Create engagement and interaction with potential customers

Here are some popular ways to create engagement and interaction with your Facebook landing page:

  • quizzes
  • contests
  • sweepstakes
  • giveways
  • freebies
  • discounts and so much more !

When creating your custom Facebook Fan page, I’ll incorporate your goals, preferences, and brand. I’ll design the Welcome page and profile image and place it on Facebook.

Start your own Facebook landing page today!
Contact me today to help you design and set up your Facebook landing page 

Comments are closed   Social Networking   , ,  

Hub Pages and Squido Lenses Provide High PR Links

By , on January 16th, 2012%

Combine content with high PR links

Now offering 5 services in one package: (8-10 days)  - Only $50

Click here to order

You’ll get

  1. Content writing
  2. A Squidoo Lens (webpage on Squido)
  3. Hub page (like a webpage)
  4. 20 likes to your Squidoo  Lens
  5. Your Squido Lens will be pinged for fast indexing

You’ll get backlinks from 2 high profile sites + a well written SEO article + 20 likes to your Squido lens.

Squidoo lenses and Hub pages provide a great way to boost your website.  Both of Squido and Hub Pages are PR8 websites. So backlink from those sites are top quality backlinks that helps to boost your website ranking in SERPS.

Squidoo is a website hosting hundreds of thousands of web pages. Web pages on Squido are called “lenses.”

You need 20 likes for your new lenses to get rid of the anoying status work-in-progress.  When you get 20 likes your lens will rank in the search results.

I will also ping your lens so it will be crawled by web spiders.

Comments are closed   Internet Marketing Tips, Social Networking   ,  

Successful traffic methods

By , on January 15th, 2012%

The possibilities to get Web traffic are endless. Your main focus should be on getting targeted traffic by knowing and targeting your audience.

Here are a some effective traffic generating methods:

  • Major Pay Per Click ads, including Google Adwords and MSN ads. Read more info about Pay Per Click (PPC) advertising here.  PPC ads give you some of the most targeted and best converting traffic.
  • SEO is by far the most reliable source of unlimited niche traffic, so concentrate on SEO to attain good ranking for relevant keywords. Successful SEO depends on optimization for the right keywords and targeting 1 keyword per page using good content (check out my SEO services).
  • JV/List Traffic – Get traffic from people who own niche lists and let you advertise in their email messages.
  • Promotion. Spread the word through legitimate news sites and entertainment outlets.
  • Get a variety of incoming links such as bookmarks, links from high PR sites (including .edu sites. .org sites and Alexa links), profile links and forum comments. Getting high PR backlinks is one of the most important factors to get good search engine ranking today. (I’m providing many linking packages here).
  • Get niche traffic.  Buy ads and get articles in niche sites to get niche traffic. Develop relationships with other bloggers and webmasters in your niche so that they’ll allow you to write for them.
  • Low fee PPC search engines. There are many PPC search engines besides Google Adwords and MSN where you can get traffic for a penny per click.
  • Free & Paid local directories, local review sites and specialized directories. See more info about local directories here.
  • Buy solo ads.  Pay others to mail your offer to their list. This typically runs around $30 to mail to 100.  This can be very effective if you choose targeted lists/newsletters to advertise in.
  • Viral word of mouth. Successful companies often have something cool that makes people talk about them.
  • Set up an affiliate program to sell your products or services. The affiliates will drive the traffic for you. Find out why you need an affiliate program here.
  • Create a targeted blog. Successful companies blog and network. They spread the message on their site and legitimately network with other people without spamming.
  • Design a Facebook fan page and create a campaign that will entice visitors to “like” your page – develop a relationship with your fans so you can market to them. You can be very creative with how you LEVERAGE off Facebook, especially Facebook fan pages to get a lot of free targeted traffic!
  • Create non-fiction ebooks for Kindle with links inside the ebooks that direct readers back to your website.
  • Create ebooks and reports and submit them to document sharing sites. This is a lesser known method that is effective.
  • Paid advertising. Websites that get a large amount of traffic typically spend a lot of money on advertising and they advertise across various marketing channels. Most marketers recommend a variety of targeted paid advertising.
    • Facebook.com advertising. Facebook is one of the largest websites with more than 500 million monthly users and it’s one of the most effective places for targeted advertising today. You can target your advertising based on interests and demographics so it’s really flexible.
    • LinkedIn.com directads (target by demographics).
    • Adsonar.com
    • Adbrite.com
    • BurstMedia
    • StumbleUpon.com ads (interests and demos)
  • Create videos.
  • Generate video responses on YouTube aimed at your target audience.

NOTE: To get targeted traffic and attract your targeted audience, you have to select the right keywords and have a great landing page. This applies to free traffic as well as paid traffic.

Also, have a look at my free traffic methods.  Those free methods require work but you can outsource most of these methods. I provide many marketing packages and services.

Comments are closed   Web Traffic   , , ,  

Design Your Home Page to Motivate Prospective Buyers to Explore Your Website

By , on January 14th, 2012%

Generally you get only one chance to grab your visitors’ attention. Use these four easy steps to compel prospective buyers to explore your web site.

Step 1. Headline

Start your home page with a compelling, benefit-oriented headline, followed by a subheadline.

Example:

Enhance Your Competitive Edge With a Professionally-Designed Website! Five Star Web Design uses design techniques that persuade people to click on your links, spend more time on your site, and order your products and services.

Step 2. Description of your website

Describe your website’s content in one to three sentences. Target your audience. Tell what you can do for your visitors, what problem you can solve for them, what solutions you provide, and what your qualifications are.

Example:

Web Design Built on Proven Marketing Strategies! Five Star Web Design and Marketing specializes in developing custom websites for small-and medium-sized companies at competitive rates.

Step 3. Provide Links

Provide links that give visitors an overview of your site’s content. Turn your links into headlines. Include action words and benefits to invite and motivate people to go deeper into your site.

Write several headlines with different hot buttons to motivate a larger number of visitors.
Link to a testimonial page. Providing testimonials from customers or authorities in your field is a powerful way to convey the benefits you offer. Provide a link to your sales letter, catalog and order form.

Examples:

  • Multiply Sales, Subscriptions, and Traffic With Action Words.
  • Browse Our Recommended Web Design and Marketing Resources. Click here.
  • How to Design Your Home Page to Get Your Visitors’ Attention and Motivate Them to Explore Your Web Site
  • A Profitable Web Site Starts with Planning.
  • What Clients Say.

Step 4. Capture your visitors’ email

Getting your visitors’ email address and building email lists of your prospects should be one of the main goals of your website.

Few people will buy from your website on first contact. Generate leads with your website, stay in touch by email, and turn your visitors into customers. Send regular email to establish trust, provide additional information and value, offer additional products and services, get visitors to return to your site, and increase sales.

Offer something valuable to get your visitors’ email address such as a free special report, newsletter, evaluation, consultation, discount, or special offer.

Keep the sign-up form brief. Ask for their email address and name. Ask for their address and telephone number if you’re planning to follow up by mail or phone.

Examples of valuable information:

Yes! Send me your FREE report “Top Ten Ways to Generate Web Traffic.
Enter your email address here and receive “10 Secrets That Are Guaranteed to Make Your Internet Profits Explode!”

More tips to make your home page effective and keep visitors at your site

  • Keep your home page short. Visitors should be able to see the important information on your home page without scrolling down.
  • Make your home page fast loading. If people have to wait to view your home page, they will leave and go to another Web site. Avoid large graphics, flashing animation, audio, and other technical features on that slow your page down.
  • Make it easy and logical for visitors to get to the information they want.
  • Make it easy to contact you. Provide your phone number, email address and Web address.

Let’s recap how to motivate your prospects to explore your web site: Target your ideal prospects, grab their attention with benefit-oriented headline and links, and tell them what you can do for them. Don’t forget to capture their email address and stay in touch by email to turn your visitors into customers!

Comments are closed   Web Design   ,  

Top 20 Ways to Build Trust

By , on January 14th, 2012%

Top 20 Ways to Build Trust

Trust is essential for Internet success. Follow these tips to keep prospects coming back, win their trust, and increase your online sales.

  1. Obtain your own domain name.  See my recommendations for domain name registrars.
  2. Pay for hosting. See my hosting recommendations here.
  3. Send a clear message about who you are and how you do business.
  4. Mention how long you’ve been in business.
  5. Include your name and business name.
  6. Make it easy to contact you. Provide a phone number, 800 number, email address, and street address.
  7. Answer email messages.
  8. Focus on your customers. Provide benefits.
  9. Provide valuable information.
  10. Update your website frequently.
  11. Use correct spelling.
  12. Make your web pages easy to read and navigate, fast loading, and professional looking.
  13. Avoid broken links and missing images.
  14. Boost credibility with testimonials.
  15. Overcome buyer resistance with a money-back guarantee.
  16. Make purchasing easy.
  17. Make your order form easy to find.
  18. Provide several ordering options, including ordering online, by phone, fax, email, and regular mail.
  19. Provide several payment methods. Accept credit card payments.
  20. Make buyers feel secure by using a secure server for credit card purchases.

Does your website inspire confidence? Check your website with these tips in mind. Correct the problems. It will pay off in sales and profits.

Comments are closed   Web Design   , ,  

Meta Tag Samples

By , on January 13th, 2012%

Meta Tag Samples

In the examples below the red text below indicates the Title, Description, and Keyword META tags. The blue text shows HTML code.

META tags are placed between the <HEAD> and </HEAD> tags.

<HTML><HEAD><TITLE>The title of your Web page goes here</TITLE><META NAME=”description” content=”The description of your Web page goes here“><META NAME=”keywords” content=”Keywords and key phrases go here“></HEAD><BODY>The content of your Web page that visitors see goes here.

</BODY>

</HTML>

Here’s how the code may look like for a search engine optimization service.

<HTML><HEAD><TITLE>Get top search engine ranking with search engine optimization</TITLE><META NAME=”description” content=”Affordable, quality search engine optimization to get top search engine
ranking“><META NAME=”keywords” content=”SEO, search engine positioning, search engine optimization services, ranking, placement, San
Diego, California“></HEAD>

The content of the Web page that visitors see goes here.

</BODY>

</HTML>

I hope that this gives you a better understanding of meta tags.

 

One comment - (Comments are closed)   SEO   ,  

Glossary of Search Engine Ranking Terms

By , on January 13th, 2012%

Glossary of Search Engine Ranking Terms

By Sumantra Roy

Here is a glossary of commonly used terms in the world of search engine ranking.

ALT Tag: The alternative text that the browser displays when the surfer does not want to or cannot see pictures in a Web page. Using ALT tags containing keywords can improve the search engine ranking.

Bridge Page: See Doorway Page.

Click Popularity: A measure of the relevance of sites obtained by noting which sites are clicked on most and how much time users spend in each site.

Cloaking: The process by which your site can display different pages under different circumstances. It is primarily used to show an optimized page to the search engines and a different page to humans. Most search engines will penalize a site if they discover that it is using cloaking.

Comment Tag: The text present within the <!– and –> tags in a web page. Most search engines will ignore the text within the Comment Tags.

Crawler: See Spider.

Directory: A site containing links to other sites which are organized into various categories. Examples of directories are Yahoo! & Open Directory.

Doorway Page: A page which has been specially created in order to get a high ranking in the search engines. Also called gateway page, bridge page, entry page etc.

Dynamic Content: Information in web pages which changes automatically, based on database or user information. Search engines will index dynamic content in the same way as static content unless the URL includes a ? mark. However, if the URL does include a ? mark, many search engines will ignore the URL.

Entry Page: See Doorway Page.

Frames: An HTML technique allowing web site designers to display two or more pages in the same browser window. Many search engines do not index framed web pages properly – they only index the text present in the NOFRAMES tag. Unless a web page which uses frames contains relevant content in the NOFRAMES tag, it is unlikely to get a high ranking in those search engines.

Gateway Page: See Doorway Page.

Hallway Page: A page containing links to various doorway pages.

Heading Tags: A paragraph style that is displayed in a large, bold typeface. Having text containing keywords in the Heading Tags can improve the search engine ranking of a page for those keywords.

Hidden Text: Text that is visible to the search engines but is invisible to humans. It is mainly accomplished by using text in the same color as the background color of the page. It is primarily used for the purpose of including extra keywords in the page without distorting the aesthetics of the page. Most search engines penalize web sites which use such hidden text.

Image Map: An image containing one or more invisible regions which are linked to other pages. If the image map is defined as a separate file, the search engines may not be able to index the pages to which that image map links. The way out is to have text hyperlinks to those pages in addition to the links from the image map. However, image maps defined within the same web page will generally not prevent search engines from indexing the other pages.

Inktomi: A database of sites used by many of the larger search engines like HotBot, MSN etc. For more information, see www.inktomi.com

JavaScript: A scripting language commonly used in web pages. Most search engines are unable to index these scripts properly.

Keyword: A word or phrase that you type in when you are searching for information in the search engines.

Keyword Frequency: Denotes how often a keyword appears in a page or in an area of a page. In general, higher the number of times a keyword appears in a page, higher its search engine ranking. However, repeating a keyword too often in a page can lead to that page being penalized for spamming.

Keyword Prominence: Denotes how close to the start of an area of a page that a keyword appears. In general, having the keyword closer to the start of an area will lead to an improvement in the search engine ranking of a page.

Keyword Weight: Denotes the number of times a keyword appears in a page as a percentage of all the other words in the page. In general, higher the weight of a particular keyword in a page, higher will be the search engine ranking of the page for that keyword. However, repeating a keyword too often in order to increase its weight can cause the page to be penalized by the search engines.

Link Popularity: The number of sites which link to a particular site. Many search engines use link popularity as a factor in determining the search engine ranking of a web site.

Meta Description Tag: The tag present in the header of a web page which is used to provide a short description of the contents of the page. Some search engines will display the text present in the Meta Description Tag when the page appears in the results of a search. Including keywords in the Meta Description Tag can improve the search engine ranking of a page for those keywords. However, some search engines ignore the Meta Description Tag.

Meta Keywords Tag: The tag present in the header of a web page which is used to provide alternative words for the words used in the body of the page. The Meta Keywords Tag is becoming less and less important in influencing the search engine ranking of a page. Some search engines ignore the Meta Keywords tag.

Meta Refresh Tag: The tag present in the header of a web page which is used to display a different page after a few seconds. If a page displays another page too soon, most search engines will either ignore the current page and index the second page or penalize the current page for spamming.

Pay Per Click Search Engine: A search engine in which the ranking of your site is determined by the amount you are paying for each click from that search engine to your site. Examples of pay per click search engines are Overture, HootingOwl etc.

Robot: In the context of search engine ranking, it implies the same thing as Spider. In a different context, it is also used to indicate a software which visits web sites and collects email addresses to be used for sending unsolicited bulk email.

Robots.txt: A text file present in the root directory of a site which is used to control which pages are indexed by a robot. Only robots which comply with the Robots Exclusion Standard will follow the instructions contained in this file.

Search Engine: A software that searches for information and returns sites which provide that information. Examples of search engines are AltaVista, Google, Hotbot etc.

Search Engine Placement: The practice of trying to ensure that a web site obtains a high rank in the search engines. Also called search engine positioning, search engine optimization etc.

Spamdexing: See Spamming.

Spamming: Using any search engine ranking technique which causes a degradation in the quality of the results produced by the search engines. Examples of spamming include excessive repetition of a keyword in a page, optimizing a page for a keyword which is unrelated to the contents of the site, using invisible text, etc. Most search engines will penalize a page which uses spamming. Also called spamdexing. In a different context, spamming is also used to mean the practice of sending unsolicited bulk email.

Spider: A software that visits web sites and indexes the pages present in those sites. Search engines use spiders to build up their databases. Example: The spider for AltaVista is called Scooter.

Stop Word: A word that often appears in pages, yet has no significance by itself. Most search engines ignore stop words while searching. Example of stop words are: and, the, of etc.

Title Tag: The contents of the Title tag is generally displayed by the browser at the top of the browser window. The search engines use the Title tag to provide a link to the sites which match the query made by the user. Having keywords in the Title tag of a page can significantly increase the search engine ranking of the page for those keywords.

Article by Sumantra Roy. Sumantra is one of the most respected and recognized search engine positioning specialists on the Internet. For more articles on search engine placement, subscribe to his 1st Search Ranking Newsletter by sending a blank email to mailto:1stSearchRanking.999.99@optinpro.com or by going to www.1stSearchRanking.com

For additional listings of Internet glossaries, visit:

Internet Terminology and Definitions by Steven Perkins
Glossary of Internet Terms by Matisse Enzer


Comments are closed   SEO   ,  
 
  Older Entries »