Archive for the ‘Keyword Research’ Category

Get Top Search Engine Ranking Using Keyword Strategies

By , on December 13th, 2011%
top search engine ranking

Search Engine Ranking

How to Get
Top Search Engine Ranking

Your prospects type in keywords into search engines to find your website. Implementing some simple keyword strategies can dramatically improve your search engine ranking and web traffic.

4 SEO Tips:

  1. Do your keyword research first.
  2. Then optimize each page for 1 key phrase and provide good content.
  3. Start by using keywords that have lower competition (long-tail keywords).
  4. Build some links to that page

Basic SEO

Many search engines and directories read the information in the META tags of web pages to index and cannot index your site without them.

META tags are hidden in your HTML code. The web visitor does not see them. The most important META tags for search engine indexing are the title and description tags. See what META tags look like here.

Many search engines use the description and site title you provide when registering a site. Some search engines use the text in web pages, especially the first words, sentences, or paragraphs to list web pages.

That’s why it’s vital to place your most relevant keywords in your headline and the first paragraph of each page.

Follow these tips to write effective keywords, page titles, and site descriptions.

Keywords.

Here are some tips on writing keywords.

  • Make a list of 5 to 20 keywords and phrases that are relevant to your web site.
  • Use phrases your prospects may enter into a search engine when searching for your topic, product, or service. Web visitors often enter phrases rather than words when searching for web sites.
  • List the most important keywords and key phrases first.
  • Include your name, business name, product names, and the city and state you’re conducting business in.
  • Include common misspellings.
  • Include the plural form of the word.

The following are examples of keywords and key phrases related to web design:

Web site design, website design, web design, san diego california, web page design, web designer, webmaster, website development, five star web design.

Page Title

Page titles are very important for search engine placement.

The title of a web page appears on top of the page in the title bar of the browser. Web pages that use search terms in the title will rank higher with some search engines than pages that contain them in the text only.

Follows these tips to write your page titles.

  • Write a powerful headline for the title of your site. The site title is often used by the search engines to list you in their directory. Make your title compelling to grab your potential buyers’ attention.
  • Keep the length 20 words or less. Longer titles may be cut off in the search engine listing.
  • Create a title for every web page.
  • Include the most important keywords and phrases, including the ones potential buyers use when searching for your topic.
  • By starting your page title with a letter toward the beginning of the alphabet (A, B, C) you may increase your chances of appearing near the top of the listing in some search engines.

Examples of Titles

- Five Star Web Design in San Diego, California, designs easy-to-navigate web sites to maximize sales.
- Effective web design for small businesses in San Diego.

Site Description

The site description is used by some search engines to list the description of your web site. When providing your own description in the META description tag, your listing may be displayed in the search engine listing as you provide it. If you don’t provide a META description tag, the search engines will generate their own description from the content on your page.

Follow these guidelines to write your descriptions.

  • Make your description informative and compelling to attract potential buyers to your site. Provide a benefit or solve a problem.
  • Include your most important keywords and phrases.
  • Write descriptions of your web site in various lengths (one to three sentences). Submit the maximum allowable length to the search engines to convey a persuasive message.

Sample descriptions

  • Get your web site noticed and increase online sales with an easy-to-read-and-navigate web site.
  • Get your web site noticed with effective web design.

Spend time writing keywords, descriptions, and page titles. To maintain a high search engine ranking consistently, include keywords in your headlines, first paragraphs of each web page, page titles, and site descriptions. It can make a big difference in your search engine positioning.

TIP:  I recommend selecting long-tail keywords that can achieve rankings more quickly to help establish faster results. After achieving good rankings for your initial keywords, then you can target more popular and competitive terms.

There’s more to search engine optimization and getting top search engine ranking than the steps outlined here. To obtain and maintain high search engine ranking and get targeted traffic, you need to invest many hours every month to track your results. That’s why it makes sense to hire a search engine optimization expert.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Keyword research tools

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Discover the right keywords and see your traffic skyrocket.

See my review of the best keyword research tools here.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

I can help you get top search engine ranking in Google and other top search engines! Call or email to request a FREE consultation and to discuss your unique web design and marketing needs.

Phone: (760) 722-0290
Email: Leva@profitablewebstrategies.com

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Copyright © 2006-2012

Comments are closed   Internet Marketing Tips, Keyword Research   , ,  

Keyword Research Software

By , on December 13th, 2011%

You should always start with keywords research when doing search engine optimization, market research, content development and product creation.

Below are my recommendations for keyword research software.

I’m currently using Market Samurai and really like it. Get your FREE trial version now by clicking on the link below.

Try Market Samurai For Free!

Another program I’m using occasionally is WordTracker.

Wordtracker is the popular keyword research tool of Internet marketers because it’s great to identify niches.

WordTracker allows you to specify exactly how you want it to retrieve and present your results, allowing you to stipulate uppercase, plurals, and more and combine in the results or split as separate results.

For some people, using Wordtracker on an as-needed basis will work. But if you want to build search engine optimized web sites or keyword focused article pages, then you need to go for a paid version of WordTracker.

If you are serious about internet marketing and niche marketing, using a professional quality keyword research tool as those mentioned here is a MUST. It should be one of the first tools you should get.

Check out the free trials of both keyword research programs
And see which one you like best

Click on the banner below to get the free WordTracker trial

Free Trial

Here’s the legal mumbo jumbo:

I only recommend products I believe in whether they have affiliate programs or not. I have used all the products I’m recommending here either for my own web sites or clients’ web sites. Some links are affiliate links, and if you click on an affiliate link and purchase something, I might get paid a small commission.

One comment - (Comments are closed)   Keyword Research, SEO   , , ,  

Keyword Research

By , on December 15th, 2010%

When targeting the right keywords, you’ll see your traffic skyrocket. If you target the wrong keywords, all your efforts will be in vain.

Keyword research plays a major role in search engine optimization.

Keywords are not only used for meta tags and content on your pages.

They are just as important in other marketing methods, including getting incoming links, submitting news releases, social bookmarking, creating web 2.0 blog pages, article marketing, directory submission pay per click advertising, and more.

It is important to determine your optimal keywords for your web pages before optimizing your site, starting a pay-per-click campaign, setting up incoming links, getting social bookmarks and doing any other kind of Internet marketing.

Using targeting specific keywords or phrases in any of those marketing methods will increase the probability of your site ranking high for those targeted terms or phrases, which in turn targets your target audience who conduct the searches. So this gets back to the importance of keyword research.

Do you want to do your own keyword research? Check out Market Samurai for FREE now. This is the same program I’m using.

Try Market Samurai For Free!

Keyword Research $300

Includes:

  • I’ll analyze what keywords are effective for your web site to generate targeted prospects.
  • I’ll research relevant keywords that represent your products and services and determine what keywords your prospects are actually searching for.
  • I’ll use powerful software that will tell you what keywords your prospects are actually searching for and how often. The software will tell you what the most effective and cost-efficient key phrases are to target your audience.
  • I’ll suggest keywords and phrases based on actual searches. This results in better targeting and higher clickthrough. I can even tell you how many hits those keywords are actually getting.

See Search Engine Optimization info here

Here’s the legal mumbo jumbo:

I only recommend products I believe in whether they have affiliate programs or not. I have used all the products I’m recommending here either for my own web sites or clients’ web sites. Some links are affiliate links, and if you click on an affiliate link and purchase something, I might get paid a small commission.

 

 

 

 

 

Comments are closed   Keyword Research