Here are 20 Irresistible Power Words to Maximize Your Conversions + Free List of Power Words
Power words are persuasive words that elicit emotions and emotional responses. They compel people to take action.
Good copywriters use power words to trigger an emotional response. Words can hurt, heal and motivate. Think of people who were smiling when you told them, “I really appreciate you.” Or people who have hurt you by saying, “What’s wrong with you? Can’t you do anything right?”
How do you want your audience to feel and react? Do you want your audience to be upset, happy, encouraged or excited?
You can produce those emotions by using the right words in the right way.
Words are powerful
Do not use your words lightly. Your choice in words affects the way people respond to you. If your words tap into your readers' emotions, you can drive your readers to take action.
For example, your words can get someone to read through your blog post, click through your email and dramatically increase your conversions.
Where to use power words
- Use power words in your sales pages, landing pages, marketing email messages, advertising, blog posts, signup forms.
- Use power words in headlines, subheaders, titles, email subject lines, bullet points, throughout your copy, in opening sentences and paragraphs, transitions, in your calls to action, closing phrases and postscripts.
Get my list of power words at the bottom of this post and use it each time you're writing a marketing message.
Reference your list of power words when you need a powerful addition to your headline, copy or blog post. power words and phrases that convert.
Here are twenty of the most important words that have proven to attract attention, motivate prospects to buy, and increase sales. Use them in your Website’s headlines and copy.
The 20 MOST IMPORTANT POWER WORDS
+ EXAMPLES ON HOW TO USE THEM
Use these power words to trigger an emotional response.
FREE
Everybody likes free things. Use free offers to attract your audience.
Free trial offer.
How to generate free online traffic.
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YOU
Use “you” in your writing to speak to the customer and about the customer, not about yourself.
Do you want to get out of the rat race?
Do you want to make serious money?
NEW
Using the word “new” indicates that your product or service is the cutting edge in your industry.
Brand new material never before shared in public.
DISCOVER
“Using the word Discover” implies there is something new and unknown to the customer, something that has supreme benefits and gives them an edge.
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AMAZING
Customers will respond to something that is incredible. Other words that are similar to amazing include: fabulous, fantastic, incredible, marvelous, miraculous, phenomenal, unbelievable, and wonderful.
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BREAKTHROUGH
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LATEST
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PROVEN
Remind customers that your product, service, or business is tried-and-true.
Three proven ways to get people to open your emails.
A proven technique that will generate sales and profits for your Web site automatically.
GUARANTEE
Give customers a guarantee to minimize risk perception so they feel they have everything to gain and nothing to lose.
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Guarantee yourself a top ranking on Yahoo.
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MONEY
100% money-back guarantee.
Seven distinct ways to make money with your Web site.
Four key ways to make money with email marketing.
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TOP
Top 10 ways to develop a successful Web site.
10 top ways to make your Web site more effective immediately.
SECRET
Not everyone succeeds, and there are secrets to success. Let customers know you can reveal those secrets.
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10 inside secrets of creating a profitable Web site.
ACT NOW
Motivate an immediate response with a limited-time offer.
If you want to get in on this rare opportunity, you need to act now!
CALL NOW / CALL TODAY
Pick up your phone and call now! Go on… do it right now!
SAVE
“Save” is the most powerful word to showcase monetary savings, or even time savings.
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The techniques you’ll discover in this report can save you a small fortune.
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HOW TO
Start off with a solution so customers read the rest of your copy.
How to get out of debt in 1 year or less!
How to get 50,000 page views in less than 3 months!
How to attract buyers’ attention with compelling headlines.
HOW I
How I made $9.327 in my first 3 months blogging.
EASY
Make it simple for customers to take the next step in the purchasing process and let them know how much easier life will be with your product or service.
4 easy ways to order.
You get an easy-to-follow marketing guide.
7 easy ways to increase sales fast.
This is one of the fastest and easiest ways you can make money online!
REVEAL
Free report reveals how to boost traffic and increase your sales on the Internet.
Master Marketer reveals seven distinct ways to make money with your Web site.
Internet expert reveals the simple tactics he uses to earn over $15,000 a month from affiliate programs.
INSIDER
Insider secrets to your own million-dollar Internet business.
The inside secrets of millionaires under the age of 29!
SUCCESS
Top 10 marketing tips for online success.
A blueprint for your online success.
Secrets on how to design a Web site for success!
We all have the desire to find the next secret to success.
Your words can make a huge difference in your marketing results. Choose them well and use them well.
Start using power words today to add more punch to your writing. Use them in your email marketing, subject lines, headlines, landing pages sales letter, and blog posts.
Use power words when writing headlines and content for your website. They will attract attention to your website, keep visitors at your site longer, and convert more prospects into buyers.
Create a swipe file of power words and phrases that you can use when you want to trigger emotion in your audience. Words and phrases like “act now”, “bonus”, or “breakthrough” will work to get your audience into the mood you want them in to receive your messages.
Get my list of power words below. Use some of the words in your copy to keep your audience excited and engaged.
My Blogging Checklists and Worksheets will give you a clear plan on how to set up and develop a money-making blog.
CONTENT CREATION RESOURCES
Have trouble creating content? Check out this done-for-your content that you can use as your own. I've used content from each of these providers myself and they all provide high-quality content.
- Get 50 Pre-Written Blog Posts on Hot Business Topics from Content Sparks.
- Done-For-You Personal Development Content For Coaches, Speakers, Publishers, And More from Publish for Prosperity
- 7-Day Content Repurposing Challenge from Content Sparks.
- Get FREE PLR Sample Content from Publish for Prosperity.
- Get FREE PLR Sample Content from Piggy Makes Bank
RECOMMENDED READING
- 12 Super Fast Easy Ways to Create Quality Blog Content
- How to Attract Buyers to Your Site With Valuable Content
- Why People Spend Money and Buy from You
- 5 Tips to Make Old Content Almost Unrecognizable
- 11 Information Products You Can Create from Existing Content
- 10 Emotions You Want to Trigger in Your Marketing Messages to Maximize Conversions
- How to Maximize Sales with Power Words
- 5 Ways to Customize a PLR Ebook
- 19 Ways to Make Money with Private Label Rights
- How to Maximize Conversions with A Call to Action
- How to Get Ideas for Blog Content That Your Audience Wants
- PLR Content Providers I Recommend
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