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How To Promote Your Own Affiliate Program

Affiliate programs are very effective low cost internet advertising strategies. Their strategic use can significantly boost your sales results, product branding and web site traffic.

How to Find Affiliates and Promote Your Own Affiliate Program

  • Put an affiliate link on your website.
  • Identify, find, and recruit new affiliates.
  • If you have other affiliate programs, introduce your new program to your affiliates who are promoting your other programs.
  • Promote your affiliate program on affiliate directories. This will get you professional affiliates who are always looking for good programs to promote. Those affiliates will do PPC, put up ads, create blogs, write and submit articles, and use a variety of methods to promote your affiliate program.
  • Promote your affiliate program on miscellaneous forums, blogs and websites related to your niche.
  • Promote your affiliate program on social networking sites, e.g. Facebook, Twitter, Linkedin.
  • Promote your affiliate program on youtube, craigslist, etc.
  • Find mailing lists related to your topic.
  • Contact owners of websites in your niche, introduce your affiliate program and ask them to promote it.
    (set up an autoresponder with recruitment email message + call experienced affiliates)
  • Promote your affiliate program on specialized affiliate forums.
  • Submit articles to article directories promoting the product andor affiliate program.
    • Articles about product.
    • Articles about affiliate marketing.
  • Set up promotions and strategies to improve your affiliate sales.

Maintain relationships with affiliates

  • Develop and maintain relationships with affiliates.
  • Assist affiliates with any creatives and advertising needs.
  • Send a regular newsletter to all affiliates detailing new product offerings and bonus programs.
  • Answer affiliate questions (email/phone).
  • Answer affiliate emails promptly.
  • Provide technical support to affiliates (email/phone).
  • Provide assistance/recommendations to high-performing affiliates.
  • Provide special incentives for high performing affiliates, e.g. higher commissions, contest with extra commission for the highest performing affiliates for a certain period of time.
  • Work with affiliates to identify and assess new opportunities and analyze the program to enhance results.

Related articles

Why You Need An Affiliate Program For Your Products

How to Set up an Affiliate Program for Your Products

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