Keyword research plays a major role in search engine optimization.
You should always start with keyword research when doing search engine optimization, market research, content development, and product creation.
If you target the wrong keywords, all your efforts to obtain SEO and traffic will be in vain.
Keywords are not only used for meta tags and content on your pages.
They are just as important in other marketing methods, including getting incoming links, submitting news releases, social bookmarking, creating web 2.0 blog pages, article marketing, directory submission pay-per-click advertising, and more.
It is important to determine your optimal keywords for your web pages before optimizing your site, starting a pay-per-click campaign, setting up incoming links, getting social bookmarks, and doing any other kind of Internet marketing.
Using targeting specific keywords or phrases in any of those marketing methods will increase the probability of your site ranking high for those targeted terms or phrases. Keyword research software will help you find variations of your keywords. For example, if you're promoting weight loss, using specific methods that will help people lose weight such as “diet plans,” “meal plans,” and “low glycemic diets” are more specific and more effective. The right keywords will target your audience who conducts the searches. That's why it's very important to do keyword research.
Do you want to do your own keyword research? Check out WordTracker for FREE now.
Below are my recommendations for keyword research software.
SEO tools
I recommend trying out a few tools to see which one best suits your needs, so here’s a list of some of the most popular SEO tools:
“Semrush is like a keyword research tool, Google Trends, Moz, Hootsuite and SimilarWeb in one.”
Try Semrush's Keyword Tool with their 14-Day Free Trial
- Google Keyword Planner
- Wordtracker
- Ahrefs
- Moz
- Ubersuggest
- SEMrush
- KeywordTool.io
- KWFinder.com
- SpyFu
- Woorank
- Majestic
- SEOQuake
- Siteliner
Wordtracker is a popular keyword research tool for Internet marketers because it's great to identify niches.
WordTracker allows you to specify exactly how you want it to retrieve and present your results, allowing you to stipulate uppercase, plurals, and more and combine the results or split them as separate results.
For some people, using Wordtracker on an as-needed basis will work. But if you want to build search-engine-optimized websites or keyword-focused blog pages, then you need to go for a paid version of WordTracker.
If you are serious about internet marketing and niche marketing, using a professional quality keyword research tool as those mentioned here is a MUST. It should be one of the first tools you should get.
Check out some of these keyword research programs and see which ones fits your needs.
Here's the legal mumbo jumbo:
I only recommend products I believe in whether they have affiliate programs or not. I have used all the products I'm recommending here either for my own websites or clients' websites. Some links are affiliate links, and if you click on an affiliate link and purchase something, I might get paid a small commission.